Business & Finance

Business & Finance
For our final issue, we decided to build a lengthy retrospective of feature articles that highlight the depth and breadth of SolarPro’s technical editorial content.
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Business & Finance
Looking for opportunities to network or develop professionally? This overview of national and regional solar conferences and events is here to help. We provide an overview of 21 conferences and events, in nine states plus the District of Columbia...
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Business & Finance
Markup and margin percentage are two ways to keep track of both the cost and the price, but it is important not to confuse one with the other.
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Business & Finance
A well-designed content marketing strategy—supported by a robust customer relationship management (CRM) system—builds connections with prospects, engages visitors to your website, educates customers about products and services, establishes your...
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Business & Finance
The US solar industry fielded systems at an unprecedented rate of 1 MW every 32 minutes in Q3 2016. At the same time, average system prices are falling quarter-over-quarter and year-over-year. These data suggest that profitable solar installation...
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Business & Finance
Though life is never boring on the Solarcoaster, the start of SolarPro’s tenth calendar year seems especially eventful. It is the start of a new year, of course, as well as the start of a new administration in Washington, DC. This 4-year...
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Business & Finance
The goal of this article is to define what constitutes an effective PR strategy and to identify the optimal approach, the available tools and the most effective ways to engage with an audience. Companies often neglect PR, shelving it until they want...
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Business & Finance
Applying a discount rate as part of your financial analyses not only will improve your design and financial decision-making processes, but will also increase the accuracy and credibility of your results...
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Business & Finance
While software is a luxury product for some solar companies, it is integral to the success of others. Software specifically developed for solar market applications has proliferated in recent years due to sustained industry growth. A San Francisco...
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Business & Finance
Solar marketing has evolved in step with the US solar industry. As solar firms grew and expanded into new geographies, so did their marketing departments, disseminating content that explained how solar works, touted the many benefits it provides and...
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Business & Finance
Continual growth in the solar industry requires companies to keep increasing the scale of business. As they do, they must carefully nurture and maintain the workplace flexibility that comes so naturally to young companies with fresh ideas. Companies...
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Business & Finance
A wealth of examples of innovative equipment, systems and services developed with LCOE in mind were present at Solar Power International 2015 in Anaheim. For this article, we take a deep dive into forward-looking solutions from three vendors...
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Business & Finance
For our final issue, we decided to build a lengthy retrospective of feature articles that highlight the depth and breadth of SolarPro’s technical editorial content.
13